Wholesale VoIP Featured Article
Optus Offers Wholesalers White-Label Opportunity
Among the alphabet soup that is our digital UCaaS is taking flight. And for wholesale VoIP providers, this burgeoning arena offers much in the way of opportunity. The cloud enables more than feature-rich and future forward solutions at a pocket friendly price; as it enables flexibility, scale and opens the door to future add-ons and enhancements.
Recently, Optus (News - Alert) Wholesale unveiled a new cloud-based unified communications offering specifically with service providers in mind, as Optus Cloud-UCX offers a way for wholesalers to white-label and create their own unified communications offerings.
John Castro, Vice President Sales and Marketing, Optus Wholesale said: “With the Australian UC market forecast to pass $1 billion by 2021, this is a huge growth area and it is becoming increasingly important for service providers to support their customers as they move to the cloud. We’re proud to be collaborating with BroadSoft (News - Alert) to bring its market leading BroadSoft Business UC portfolio to wholesale customers through Optus Cloud-UCX.”
Deployed leveraging Broadsoft Business, Optus is the first tier one telco in the Australia to deploy BroadCloud as a complete cloud-based solution. The timing could not have been better, as demand is driving businesses away from costly and rigid legacy solutions, and pushing more and more into the cloud. And with Optus Cloud-UCX, wholesalers can take advantage of carrier-grade network infrastructure, and a geo-redundant hosted platform.
As far as features go, users can enjoy voice and video calling; desktop and file sharing; instant messaging; and presence. And, product announcements are released on a quarterly basis ensuring that users need not wait to take advantage of new features and enhancements.
Jonathan Reid, Managing Director, Asia Pacific, BroadSoft noted, “We are delighted to further develop our collaborative relationship with Optus by providing Australians with the world's leading cloud UC solution - BroadSoft Business. We look forward to the launch of Optus Cloud-UCX; a comprehensive and completely cloud-based UCaaS solution for Australian service providers.” For service providers it is integral to offer a robust portfolio of services and solutions. And, today cloud communications provide an avenue to do just that.
Are your communications in the cloud?
Edited by Mandi Nowitz