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Wholesale VoIP Feature Article

Wholesale VoIP is in Demand; Will Mobile VoIP Disrupt the Momentum?

March 04, 2014
By Susan J. Campbell, TMCnet Contributing Editor

The arrival of Voice over Internet Protocol (VoIP) introduced a much more economical approach to voice communications. The first brands on the market tried to leverage Internet connections that were less than stellar and quality suffered somewhat. The arrival of high speed broadband helped alleviate the problem and companies and residents alike are adopting a new approach to staying connected.

Then came mobility. We not only wanted access to lower cost communications, we wanted to take it with us.

The next logical step was mobile VoIP, enabling the mobile consumer to make calls across their broadband connection, eliminating the need for carrier contracts. Wireless providers fought the trend for a while, making it impossible to access applications like Skype (News - Alert) on their mobile devices. But consumers can easily set new trends that bend corporate powers – think it’s just a whim that we no longer pay for texts by the character?

So in a market where wholesale VoIP is in high demand, how does mobile VoIP fit in? A recent Midsize Insider article by Daniel Cawrey examined the shifting landscape as mobile VoIP becomes a viable force in the telecommunications space. With the integration of the mobile VoIP app on the smartphone, it’s possible it could even render the VoIP phone obsolete. As professionals and consumers no longer have to be tied to the office or home, the smartphone is increasingly becoming the communication device of choice.

Likewise, mobile broadband networks are no longer keeping consumers tied to limited data plans as they are now augmented with Wi-Fi and small cell offloads. Telecommunications companies and wireless carriers in the future are more likely to be data brokers as voice traffic will no longer be a viable revenue stream. Real opportunities will exist in smart and embedded devices that take communication to the next level.

At this level, new and smaller providers are finding their opportunity. Smartphone apps provide for market entrance, although quality and feature sets are still mediocre at best. As the focus is turning in this direction, however, this won’t be the reality for long. Key players in this space have a vested interest in seeing mobile VoIP succeed and will continue investments in wholesale VoIP and extended applications to meet a growing demand.

A number of businesses are already communicating this way, enabling distributed employees to stay connected and keep costs low. As demand increases and more providers enter the market, quality will improve and pricing will get even better. In the end, consumers will benefit from the development of new innovations and increased options. 

Edited by Rory J. Thompson
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