Wholesale VoIP Feature Article
The Changing VoIP Market In 2014
Technology that doesn’t keep improving is doomed to stagnation, and businesses that don’t embrace those improvements will end up sharing that fate. The Voice over Internet Protocol (VoIP) industry has been evolving over the last few years, bringing with it the directive of “adapt or perish.” Here are a handful of ways that the VoIP market is changing:
Enter Software, Exit Hardware
With the potential for a business’ employees to be scattered across the four corners of the world, virtual Private Branch Exchange (PBX (News - Alert)) systems are much more valuable than the standard hardware-based systems located on-site. Software-based, even cloud-based, VoIP solutions are on the rise, making the older hardware-based systems seem inflexible and obsolete by comparison. It’s like when you buy the latest laptop; for the first six months or so it’s state of the art. Then let a year or two go by, and people are already calling it a dinosaur.
Okay, so let’s say you decide to adopt a software-based VoIP system. Congratulations! But you still have to make sure it gets along well with not only the VoIP system but the carrier networks and legacy equipment. After all, there’s more to your business’ communications than just VoIP. Reliable, well-supported gateways that have the flexibility to handle all solutions will be held in increasingly high demand.
Let’s say that you have a desktop system that you decided to upgrade with the latest sound and video cards, meant to deliver crisp sound and the highest resolution video possible. You’ve really sunk a mint into these upgrades. Now let’s say that you only have a wimpy factory-installed internal speaker and a cheap old monitor. Kind of a waste, isn’t it?
What’s the point in having state of the art tech if your hardware is incapable of using it to the fullest? In the same vein, if you have a VoIP system, you can’t settle for some random desk phone; you need an IP phone that fully exploits all of the features that VoIP offers. And the more versatile VoIP becomes, the more demand there will be for a handset that accommodates the new features best.
Session Initiation Protocol (News - Alert) (SIP) trunking uses VoIP as an easy means of connecting a PBX to the Internet. SIP trunking combines data, voice, and video into a single line, which negates the need for each mode to have its own physical media, and therefore decreasing costs while increasing reliability in the world of multimedia. Since there doesn’t exist a business out there that has no interest in cutting expenses, you can bet that more customers will be seeking out SIP and the lowered costs it brings with it.
SIP trunking also helps with concepts like big data and data integration. With data integration, something achievable via companies like Syncsort, you are pulling in data from multiple sources, collecting and processing it, in order to present it in a useful way for businesses. Data integration can only benefit by the reliability of SIP trunking.Stay Competitive, Stay Current
The advances that VoIP brings with it make for a business that can do more while paying less. As more companies hear about the advantages of the constantly improving VoIP industry and take advantage of it, the more that rival companies will need to keep up in order to remain competitive.
Edited by Rory J. Thompson
Working for North America's largest Wholesale VoIP Provider, I often get the chance to engage with customers who are excited about launching their new VoIP business.
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