SUBSCRIBE TO TMCnet
TMCnet - World's Largest Communications and Technology Community

Wholesale VoIP Feature Article

Starting a VoIP Business: Realizing Your Real VoIP Competition

 
June 20, 2012
By Allison Boccamazzo, Managing Content Producer
 

Listen up VoIP newbies: if you haven’t been in the VoIP industry for long, you may have made the grave mistake of considering big shot vendors like Vonage (News - Alert) as competition. Of course, Vonage may appear like a shark in the VoIP pond, but the reality is that these apparently “highly-reputable” companies may be just another fish in the ocean. Don’t set your sights too low if you decide to target these companies; you may only be creating unnecessary stress, and may even be focusing on the wrong things – or in this case, VoIP industry players.


So why the stern warning? For starters, contenders like Vonage may have reduced costs for their services, but low cost services can oftentimes mean low-quality services. If you’re looking to start a new, VoIP small business, you most likely will be setting yourself up for no-quality or worse; no-profit. You need a way for customers to choose you over the currently popular, big competitors. So what can you do?

First off, try your best to get in the good graces of a prime wholesale VoIP provider – a.k.a. one that gives you good quality VoIP services at competitive prices. When it comes down to it, your true VoIP competitors are actually cable companies, and this will help you to focus on service quality pricing products high enough to make a profit. In light of this, also try and package your VoIP small business as being quality-focused, and don’t freak out over rates and who’s are highest.

Another good tip is to keep in mind that there is a habitual distrust of cable companies, and your VoIP small business can reap the benefits. It’s been abundantly clear that for too long, these companies have provided poor or no customer support, and cold service produces cold customers. This ripple effect will prove advantageous for you while you’re trying to get your feet wet; as their competitor, you can counter this image by being the customer-focused professional who provides quality VoIP – something they never did.

So you see, it may seem like a daunting task for newcomers to the VoIP industry, but in reality, you can easily push for higher reliability and quality. If you’re VoIP small business can provide this, you’re off to a fantastic start.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. For more information on registering for ITEXPO click here.

Stay in touch with everything happening at ITEXPO. Follow us on Twitter.




Edited by Jamie Epstein
  • Facebook
  • Twitter
  • Google+
  • LinkedIn
  • Instagram
  • Pinterest
  • Vine
  • Blog
  • YouTube
Popular Articles
Wholesale VoIP - Wholesale VoIP Inquiry Form
Wholesale VoIP - Wholesale VoIP Service Overview
Wholesale VoIP - Wholesale VoIP Top 10 Reasons
White Papers

How to Sell Wholesale VoIP Services, Part 1: Choosing your Target Market


Working for North America's largest Wholesale VoIP Provider, I often get the chance to engage with customers who are excited about launching their new VoIP business.

How to Sell VoIP, Part 2: Choosing what VoIP Services to Sell


Last week, we discussed choosing your target market for VoIP services. This week, we will review the different VoIP businesses available in the market today.

Selecting a Wholesale DID Origination Provider Part 1: Footprint and Features


With today's technological craze, the VoIP industry is booming. The increase in VoIP technology has created an abundance of service providers and wholesale DID origination providers.

Selecting a Wholesale DID Origination Provider Part 2: Monthly Recurring Cost and Non-Recurring Costs


As mentioned in Part 1 of this 3-part series, today's VoIP market is booming. With this increased interest in VoIP comes a wave of service providers and wholesale VoIP carriers.

Selecting a DID Origination Provider Part 3: Support, Number Porting, and Billing


As discussed in Part 1 and 2 of this white paper, choosing a DID origination provider can be an overwhelming task in today�s thriving VoIP market.
VoIP Innovations Audio Podcasts
Wholesale VoIP - Wholesale Telecom Prices as Volatile as Gas - VoIP Innovations President Podcast Audio Podcast

Wholesale Telecom Prices as Volatile as Gas - VoIP Innovations President Podcast

Wholesale
  • DIDS
  • Wholesale VoIP Origniation
  • Wholesale VoIP Termination
  • Wholesale VoIP Tool-Free
  • Enhanced 911
Titanium III
  • DID Warehouse
  • API
  • Automation
  • LNP
  • Enhanced 911
Follow VoIP Innovations on Twitter
VoIP Innovations Blog

blog comments powered by Disqus

Technology Marketing Corporation

800 Connecticut Ave, 1st Floor East, Norwalk, CT 06854 USA
Ph: 800-243-6002, 203-852-6800
Fx: 203-866-3326

General comments: tmc@tmcnet.com.
Comments about this site: webmaster@tmcnet.com.

STAY CURRENT YOUR WAY

© 2014 Technology Marketing Corporation. All rights reserved.